B/S/H COOKING DAYS 2011

MUNICH, GERMANY | MAY  2011

eins:33 did the conceptual design and created the new display system for the future product presentation events of the B/S/H Group.

The displays are composed of a cased support system, which follows a modularity to accommodate the different sizing of the entire B/S/H product range.

The first In-company training of the B/S/H, with the new presentation system, took place at the event location “Praterinsel” in Munich. On the approximately 900 sqm sized area, B/S/H showed about 120 appliances, divided in 10 thematically sorted “Islands”, highlighting unique selling points and product specialities.